You nourish your body with organic food, so why not do the same for your skin? Natural and organic beauty products do not contain any of the scary chemicals non-organic beauty products contain. So, they are the perfect products to use on your skin. One example of such an organic product is Persea gratissima oil, which is cold-pressed avocado oil rich in vitamins A, D, and E. It also helps promote skin regeneration, healing, and protection from the harmful effects of UV light and pollution.
Why are organic and natural beauty products better?
Behind the vibrant colours and glossy packaging of traditional beauty products lurks harmful ingredients. Unfortunately, the cosmetics market is saturated with non-organic beauty products that contain harsh chemicals, such as petroleum waxes, formaldehyde, as well as parabens, which are chemicals linked to cancer.
Certified natural and organic beauty and skincare products, on the other hand, cleanse, exfoliate, tone, and moisturise the skin without using any of these toxic chemicals. Here are more reasons why you should choose natural and organic beauty products.
Better for your skin and health
The artificial colours, chemicals, fragrances, and fillers in most non-organic skincare and beauty products can cause skin irritation, redness, and breakouts. This is because many people are allergic to the chemicals found in these conventionally produced products.
To make matters worse, the chemicals found in these products don’t just stay on your skin. When you slather chemical-filled cream, lotion, or soap on your skin, your body will eventually absorb them.
Natural and organic skincare products, on the other hand, are gentler on the skin—they work with your skin and not against it. For example, Aequora’s body moisturising lotion is infused with a botanical blend of essential oils that are ideal for all skin types.
Conventionally produced beauty and skincare products do not just harm your health. They’re also bad for the environment. Many of the chemical compounds found in these products don’t break down. Instead, they accumulate and stay in the ecosystem, which negatively affects the environment. Every time you wash your body or face, these chemicals are washed down the drain and will eventually find their way to the rivers, lakes, and other water systems.
Fortunately, you can opt to use natural and organic beauty products. The more people use them, the fewer chemicals are released into the water and air. Take, for example, the Persea gratissima oil. It is made by cold pressing dehydrated, sliced avocados of Persea gratissima, with no artificial chemicals involved in the process.
What does ‘cruelty-free’ mean
Wikipedia describes ‘cruelty-free’ as a term used to label products or activities that do not kill or harm animals. Take note that animal-tested products are not considered cruelty-free, as their production still involves methods that harm non-human animals. The tests are even known to cause death to millions of animals each year.
Thoughtco further explains that cruelty-free products are those that do not contain any animal products or by-products and have not been tested on animals. It’s not just guinea pigs, rats, and rabbits that get tested on. Cats, dogs, and primates are also used in inhumane experiments. That’s why we need to make the switch to more ethical and sustainable products now. Using a cold-pressed oil like Persea gratissima oil is a good start.
Many mainstream companies have gone completely cruelty-free for years. However, three of the biggest cruelty-free companies have recently resumed testing on animals because of the legal requirements in China. Revlon, one of the first popular companies to go cruelty-free, is also now selling in China. This raised many questions regarding their animal testing policy—which the company refuses to answer. Because of this, they have now landed a spot on the cruel list.
Instead of animal testing, a better way to do cosmetic or skincare product testing is through in vivo testing. This breakthrough method allows researchers to create a copy of the human organ system with the use of chips. Tests are more precise and accurate since they are done on actual human cells. With this alternative way of product testing, the nature of the physiology of the human body is better understood—removing the need for using non-human animals as subjects.
While there are many well-known skincare and cosmetic brands that are heavily involved in animal testing, there are still a few who are committed to delivering 100% natural products that have not been tested on animals, like Aequora. You can go through our extensive list of products. We promise you that they are all organic and cruelty-free.
Beauty and sustainability: Is it possible?
Over the years, the beauty industry has earned itself a not so stellar reputation when it comes to sustainability and being ethical with its rampant use of non-organic ingredients and animal testing. However, with more and more people choosing eco-friendly products as they become more conscious consumers, the revolution to make beauty products more sustainable began. Let’s define what “sustainable” means.
Sustainable products provide social, economic, and environmental benefits while protecting the environment and public health over their entire life—from how the raw materials were grown and extracted to the final disposal of the product. These products also do not use ingredients that cannot be replaced or regrown.
For a product to be truly sustainable, it’s packaging also needs to be recyclable, as well as safe, healthy, and beneficial for individuals and communities throughout its entire lifecycle. It also needs to be physically designed to optimise the materials and energy used to create them.
Four significant aspects go into making a sustainable product, which needs to be taken into account when formulating and distributing new products. These are:
- Sourcing natural raw materials in an ethical way
- Water and consumption, as well as waste management, when manufacturing cosmetics
- Packaging, which should be biodegradable, compostable, and recyclable
- Finished product’s biodegradability
As concerns grow about what may happen to our planet due to some people’s irresponsible actions and how it would affect future generations, many organisations have realised the need for a change. According to Conscious Connection, some influencer marketing companies are now even looking for proactive ways to do more than simply acknowledge such a need. Instead, they try to become agents for achieving it themselves.
It’s true that sustainable and organic cosmetics and skincare products come at an extra cost. However, if you look at all the benefits of using them, then you’ll see that they are truly worth it.
This article was brought to you by the vegan marketers at Ardor SEO, who are also avid supporters of the use of sustainable products.