Originally thought to be a trend for the ‘eco-warriors’ amongst us, following a vegan lifestyle is now an accepted and popular lifestyle choice. The vegan ‘trend’ is spreading throughout many industries now, not just the food industry. We are now able to find beautiful ‘vegan leather’ handbags and shoes and in a world where sustainability is, at last, being taken more seriously, a shift in mindset is following.
We are all mindful these days of living in an environmentally sustainable manner. All truly natural and vegan skincare products are eco-friendly in all aspects from the ingredients used to the production process and packaging in easy recyclable materials. Aequora and all reputable vegan skincare companies go to great lengths to have products certified through the proper certifying bodies so consumers can buy with peace of mind in the knowledge that the product is legitimate and a true green beauty product.
What exactly is Vegan Skincare?
Before highlighting all the benefits, it’s important to understand what vegan skincare is. Obviously it implies no animal products or animal by-products but what else? It basically means that the product contains purely plant-based ingredients. Vegan skincare does not contain any artificial or synthetic additives including synthetic fragrances and colours.
As consumers, we need to understand labelling on products as there are many grey areas and many companies unfortunately ‘greenwashing’. For instance, vegan and cruelty-free beauty products often come under the same banner, but there is a striking difference between the two.
Skincare that carries Not Tested On Animals or Cruelty Free logos refers to the use of products that have not been tested on animals. This means some of the ingredients could still be synthetic or animal-derived. For instance, many natural products often contain beeswax and lanolin. It is always worth reviewing the ingredients list. Vegan skincare products are both cruelty-free and 100% natural. So they give you the double benefit of being kind to animals whilst also avoiding the harsh chemicals and synthetic ingredients found in other beauty products.
So, what are the benefits of gong vegan with your skincare?
We often hear that our skin absorbs up to 60% of the products we apply to it – this simply isn’t true. Nor does everything we put on our skin end up in our bloodstream. However, in reality, some of it can end up being absorbed into our bloodstream. We are so aware of following a healthy diet but it’s so important to also consider what we are applying to our skin. If skincare products are synthetic, processed and full of preservatives, chemicals and toxins – isn’t it worth switching?
Another point to consider is what goes into products containing animal ingredients and animal by-products - for example, uric acid extracted from cows, carmine extracted from crushed insects and lanolin or wool grease – a wax secreted by the sebaceous glands of sheep.
Appealing? Certainly not, and what is more, animal ingredients are known to clog pores and can be harsh on your skin.
So, vegan products are actually better for your skin in many ways – being plant based they are more soothing and cause less skin irritations. This is extremely beneficial to people with sensitive skin or those prone to skin conditions like eczema. Also, plant based ingredients contain a host of vitamins, minerals and omegas and are abundant in antioxidants, which all help hydrate and moisturise your skin.
Ingredients such as Vitamins A, C and E, Avocado Oil, Rosehip Oil, Sweet Almond Oil combined with many fruit and plant extracts that are included in vegan skincare and in Aequora skincare products more often than not are more effective than the synthetic alternatives available. They not only have a longer shelf life but also benefit the skin in numerous ways:
🌿 By removing excess oil helping prevent acne
🌿 Aiding cell regeneration
🌿 Skin softening ingredients to keep skin soft and supple
🌿 Anti-inflammatory and antibacterial properties
Aequora products also contain 100% natural essential oils. These aromaceuticals not only provide a beautiful fresh aroma but the blend of essential oils combined have incredible therapeutic benefits too.
The essential oils we use play an important role in our natural and vegan skincare range as natural fragrance and as active ingredients offering skin beautifying properties that can make a real difference to your skin.
Time to switch up your skincare!
Having highlighted the benefits of vegan skincare, we welcome you to Aequora skincare. We like our ingredient lists to be transparent and list all ingredients so you can easily see what we include in our products. In addition to clearly stating the benefits of our skincare products, you can be reassured that our award winning range only includes the highest quality plant based ingredients and all our products are certified by Safe Cosmetics Australia and licensed by the Australian Made Campaign.
So, there has never been a better time to switch to Aequora’s range of vegan skincare that not only is environmentally friendly and looks after Mother Nature on your behalf but also looks after your skin . Check out our range of premium quality skincare products.